{"id":10965,"date":"2021-03-10T21:04:41","date_gmt":"2021-03-11T05:04:41","guid":{"rendered":"https:\/\/www.vtiger.com\/blog\/?p=10965"},"modified":"2021-03-10T21:04:41","modified_gmt":"2021-03-11T05:04:41","slug":"meet-shilpa-t-a-the-woman-behind-all-the-vtiger-videos","status":"publish","type":"post","link":"https:\/\/two.vtiger.com\/blog\/meet-shilpa-t-a-the-woman-behind-all-the-vtiger-videos\/","title":{"rendered":"Meet Shilpa T.A., the woman behind all the Vtiger videos!"},"content":{"rendered":"

Hello, people! Welcome back to Tiger Tales – the Women\u2019s Day series<\/strong>! We hope you\u2019re doing well. Today, we will introduce you to our very innovative and talented Video Marketing Specialist – Shilpa T.A.<\/p>\n

\"Shilpa\"<\/p>\n

Shilpa lives in Bangalore with her family. She earned her bachelor\u2019s degree in Computer Science and Engineering in 2015 from City Engineering College. After graduating, she started her web development career with BigBasket – a popular online grocery store in India. After working there for a while, she joined Vtiger in 2017.<\/p>\n

We\u2019ve always seen Shilpa working hard and striving to be better at her work. Let\u2019s get to know what drives her!<\/p>\n

\u201cTell us about your role at Vtiger.\u201d<\/i><\/strong><\/p>\n

\u201cI joined Vtiger as a Marketing Trainee. Earlier, I used to handle marketing collaterals such as illustrative images for blogs and social media posts. After a while, I started handling video marketing, and I currently own its responsibilities. The videos you see on our Youtube channel and social media profiles, I make them. I\u2019ve delivered about 70 videos to date and worked on nearly 100. Sometimes I also handle tasks related to the website\u2019s improvement.\u201d<\/i><\/p>\n

Shilpa always wanted a creative career, and she is undoubtedly excellent at what she does. But you know what they say, nothing ever comes easy. She had to face numerous challenges before she could make a mark.<\/p>\n

The transition from web development to marketing was slightly tricky for her. She also had to work hard on learning about CRMs. \u201cAs a marketing team member, you ought to know the product well. At least to the level where you can market it. So, I learned about CRM on my own\u201d<\/i>, she says. <\/p>\n

When she started doing marketing videos, she had a tough time exploring the tools by herself, finding the right ones, and making decisions independently. But she believes that the challenges only improved her confidence. Way to go, Shilpa!<\/p>\n

While talking to us about her way of working, Shilpa mentioned how hard it was for her to accept feedback in the early days of her marketing career. We all have gone through this at least once, haven\u2019t we? When someone advises or suggests us, we mistake it for criticism. And by doing that, we only break our confidence. Shilpa says,
\n\u201cInitially, I struggled big-time because I did not take feedback positively. I used to get disappointed and disheartened. But then I adapted myself to the work culture here and got better with time. Today, I am open to feedback. I don\u2019t mind making even 100 corrections to my work, regardless of whether they come from my seniors or juniors. If it\u2019s a valid point, I accept it.\u201d<\/i><\/p>\n

Shilpa is dedicated to her professional life. \u201cI sometimes find myself working early in the morning and late in the night\u201d<\/i>, she laughs. <\/p>\n

Especially since the lockdown started, she believes she has become more productive. So productive that her mom usually asks her, \u201cWhen do you plan to make time for me?\u201d<\/i>. Well, no excuses there\u2026 You must try to take some time out for your mom, Shilpa! \ud83d\ude00 <\/p>\n

But the best part is, Shilpa\u2019s passion is her job. And to feed her passion, she does digital art on Procreate graphics editor and actively works on enhancing her skills. She also has an Instagram handle where she wants to build a social media presence for her work.<\/p>\n

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A post shared by color.ur.dreams (@__color__your__dreams)<\/a><\/p>\n<\/div>\n<\/blockquote>\n